market research report markstrat

Ordering Market Research Studies

This section focuses on how to use decision forms to order market research studies. Visit sections III.7 and IV.3 to learn more about the purpose and content of market research studies.

The market research studies decision form is displayed in Figure 47 . All available studies are listed together with their costs. To purchase market studies, simply check the boxes that correspond to the studies you would like.

Click the Decisions Home button when you are done.

Figure 47 – Market research study decision form