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The Impact of Digital Marketing on Customer Buying Intention of Customers in the Philippines

  • Journal of Business and Management Studies 4(2):383-395
  • CC BY-NC 4.0
  • This person is not on ResearchGate, or hasn't claimed this research yet.

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Market Research Companies in Philippines

Are you searching for reliable market research companies in the Philippines? While market research helps you understand how your consumer behaves, it also equips you with insights that help you expand your business territory and capture new market opportunities. To help you find such reliable experts in the industry, GoodFirms has prepared the below list of marketing research firms in the Philippines. With this list, you will find the most dependable analysis to fairly assess the top market research companies in the Philippines and make the perfect business decision. Thumb through this record of premier firms and find the best market research agency in the Philippines for your business.

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Top Market Research Companies in Philippines | List of Marketing Research Firms Philippines

Synergy Market Research

Synergy Market Research

Synergy is a company visionary research company that provides evidence-based strategic inputs for better decision-making for business growth and digital transformation needs.

Prestige Market Research Services

Prestige Market Research Services

Prestige Market Research Services is a results-oriented Market Research Outsourcing Company based in the Philippines, providing end-to-end Market Research Solutions to companies and organizations worldwide. From Business, Consumer and Survey research to high-end decision support data ... read more about Prestige Market Research Services

Thinkscape

Thinkscape Research is a full-service market research agency founded in February 2015 by researchers who are passionate to give their best work, excited to see something new and driven to change the world for the better.

Acorn

Our offices are managed by Asian researchers. So we understand the nuances of Asian consumers to a greater depth. We can better articulate the complexities of the Chinese’s great potential, the Korean’s dynamic spirit, the ... read more about Acorn

Market Research

Market Research

Field Market Research a team under M Channel Digital Media aspires to help business entities develop a full and comprehensive understanding of the Philippines in terms of trade, markets, and economic growth by means of doing face-to-face ... read more about Market Research

RLR Research & Analysis

RLR Research & Analysis

RLR Research & Analysis started as RLR MJL Marketing Research in July 2013. The company, led by 2 individuals, has been growing and continuously promoting the value of market research in making sound and logical business decisions.

ADT

ADT Market Research Services (ADT MRS) is a sole proprietor company founded in February 2005 by Aurora Danga Tamondong. It provides field personnel and tabulation services along with other requirements related to the conduct of market ... read more about ADT

PSRC

  In 1974, we were babies in a newborn industry. Twelve people with one client. We've grown a lot in 45 years. Now, we're known as one of the leading custom research companies in the ... read more about PSRC

BrandComm Asia

BrandComm Asia

BrandComm Asia is one of the leading PR and marketing solutions agencies in the Philippines. We have been operating for almost a decade now, providing communication and creative services that integrate public relations, media and influencers, social ... read more about BrandComm Asia

360 Digital Agency

360 Digital Agency

We are a Philippine-based full service digital agency. We are passionate about changing the world, one business at a time. We believe that digital integration is the future, and it has become a critical component ... read more about 360 Digital Agency

Outsource SEO Philippines Ltd. Co.

Outsource SEO Philippines Ltd. Co.

Digital marketing company that offers white label solution of web designs, PPC management, conversion rate optimization, email marketing, content marketing, mobile app promotion, social media marketing and search engine optimization commonly known as SEO. The ... read more about Outsource SEO Philippines Ltd. Co.

ExaWeb Corporation

ExaWeb Corporation

A full service SEO company Our team develops effective digital marketing strategies for forward-looking companies, whether small and medium enterprises (SMEs) or large enterprises. We have a successful track record in improving search engine rankings ... read more about ExaWeb Corporation

Search Engine Hub

Search Engine Hub

We are a Talisay, Cebu-based agency specializing in local SEO services for clients in Cebu, the Philippines, Australia, the UK, and the US. Our goal is to enhance the online visibility of businesses in various ... read more about Search Engine Hub

Addmore Outsourcing

Addmore Outsourcing

We ADDMORE value to your business. Our teams are designed with your business in mind. With efficiency at the heart of what we do, our employees and processes are dedicated to assisting your business regardless of ... read more about Addmore Outsourcing

AXADRA

Axadra is a Digital Process Outsourcing partner providing SEO, PPC, social media, content and other digital marketing services to help businesses with their digital growth. Learn more about us on our website

Qadra Studio

Qadra Studio

Qadra Studio is a web and design agency based in Manila, Philippines, with clients both locally and abroad. We believe that great intuitive and intentional design has the power to elevate experiences, start conversation, and ... read more about Qadra Studio

Web Design Davao

Web Design Davao

At Web Design Davao, we are passionate about creating professional websites that leave a lasting impression on your audience. We understand that your website is the digital face of your brand, and we work closely ... read more about Web Design Davao

Curious Kind Studio

Curious Kind Studio

Curious Kind is a global, remote design studio made up of a community of artists and explorers bonded by our relentless curiosity, passion for the arts, and thirst for innovation and discovery. We are dedicated ... read more about Curious Kind Studio

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Bloomberg Media

Our Philippines office

We are a leading market research agency in the Philippines.

Made up of over 7,000 islands, the Philippines is a diverse and complex market. We help brands understand how to win in the country, deepening their understanding of Filipino consumers so they can develop products, services and comms that meet their needs.

From our base in Manila, we can conduct market research across the entire country. This means we’re also able to act as a fieldwork partner, helping organisations reach respondents across the Philippines.

We are consistently recognised as one of the top market research agencies globally

AURA Innovation of the Year award

Innovation of the Year Finalist — The AURAs, 2021

marketing research done in the philippines

Market Research Agency of the Year Winner – Gold — Agency of the Year Awards, 2021

marketing research done in the philippines

Consultant of the Year Winner – Gold — Agency of the Year Awards, 2021

Kadence team collecting Agency of the Year award

Consultant of the Year Winner — Agency of the Year Awards, 2020

marketing research done in the philippines

Market Research Agency of the Year Finalist — Agency of the Year Awards, 2020

Quirks Supplier of the Year Kadence International

Market Research Supplier of the Year Winner — Marketing Research & Insight Excellence Awards – 2019

Kadence International Market Research Agency of the Year Singapore

Market Research Agency of the Year Winner — Agency of the Year Awards, 2019

Kadence International is Highly Commended for Global Agency of The Year

Global Agency of the Year Highly Commended — Market Research Society Awards, 2019

MRS Opperations Awards Trophy

Best Training and Development Highly Commended — Market Research Society's Operations Awards, 2019

marketing research done in the philippines

Best Data Collection (telephone) Finalist — Market Research Society's Operations Awards, 2019

marketing research done in the philippines

Best Data Collection (face-to-face) Finalist — Market Research Society's Operations Awards – 2019

Meet Our Senior Team

Iris Lorenzo

Iris Lorenzo

Iris has almost two decades’ industry experience. She’s passionate about qualitative research and is a skilled moderator, international speaker, workshop facilitator and trainer. As a competitive intelligence practitioner, she also has rich experience in helping brands to understand their market position and develop an edge over the competition.

marketing research done in the philippines

Mary Ann Lamigo

Mary Ann has 14 years of experience in the market research industry. She’s a client servicing and project management specialist and has managed a vast array of research studies across many industries. With a deep understanding of different market research techniques – spanning the operational aspects to data processing and data analytics – your research project is in safe hands.

Patrick Dailey

Patrick Dailey

Patrick has a diverse experience in information technology, security, and analysis. His investigation and analyst background transitioned to business intelligence practice, big data analytics, risk assessments, and environmental impact analysis as it relates to market entry, with a special focus on technology companies. He assists North American and European companies looking for market opportunities in the Asia-Pacific region, as well as Asia-based companies looking to understand the competitive landscape in the United States.

Karlo Angelo Lazaro

Karlo Angelo Lazaro

Karlo has almost a decade of experience in the market research industry. He’s a quantitative specialist with specific expertise on brand health tracking, ATUs and UAI studies. He’s also experienced working with a variety of clients – big and small, local and regional – so he’s adept in delivering quality service dependent on client’s needs.

marketing research done in the philippines

Mark Lever Dela Cruz

Lever has extensive experience in market research with almost 8 years in the industry. He’s a qualitative specialist with expertise on FGDs and has a background in brand health tracking studies. He has diverse experience in project management, planning, people management, and fieldwork technical direction for both quantitative and qualitative projects. He was able to establish a good working relationship with the clients in different industries, locally and internationally.

marketing research done in the philippines

Marvin Cris Torre

Marvin has over a decade of experience in the market research industry. Started his career in data processing, then moved to project management and eventually joined the end client. He was exposed to brand health tracking studies and consumer insights. He’s been a specialist considering his strong background in different aspects of market research.

Join Kadence

We’re always on the lookout for bright, passionate, curious people to join our team. See our careers page for current vacancy details.

marketing research done in the philippines

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We work with the world’s leading brands, harnessing research to unlock new ideas, develop future strategies and power business growth.

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We bring businesses closer to their customers and help them navigate the broader market, so they can future proof their strategy.

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Our work doesn’t stop at the debrief. We go further, workshopping findings and creating standout creative outputs to raise the impact of research and turn insight into action.

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Kadence International – Philippines

Office P 29th Floor Robinsons Cyberscape Gamma Topaz Road Ortigas Center Pasig City Metro Manila Philippines

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Sectors we serve

With over 30 years in the business of market research, we have extensive experience and a depth of knowledge across a range of sectors.

We bring this to bear to design the very best approach to meet your objectives.

How to conduct online market research in Asia: The Go-To Guide

What online methodologies work best in India? How do you get the most out of respondents through digital methodologies in China? Experts across our global boutique share best practice tips and techniques for conducting online market research in Asia.

Conducting Online Research in Asia 2

How to conduct online research in the Philippines.

Conducting online research in the Philippines presents unique opportunities and challenges. The country has one of the highest rates of internet and social media usage globally. According to the Digital 2023 report by We Are Social and Hootsuite, Filipinos spend an average of 9 hours and 14 minutes online daily, maintaining their position among the […]

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Helping brands uncover valuable insights.

We’ve been working with Kadence on a couple of strategic projects, which influenced our product roadmap roll-out within the region. Their work has been exceptional in providing me the insights that I need. Senior Marketing Executive Arla Foods
Kadence’s reports give us the insight, conclusion and recommended execution needed to give us a different perspective, which provided us with an opportunity to relook at our go to market strategy in a different direction which we are now reaping the benefits from. Sales & Marketing Bridgestone
Kadence helped us not only conduct a thorough and insightful piece of research, its interpretation of the data provided many useful and unexpected good-news stories that we were able to use in our communications and interactions with government bodies. General Manager PR -Internal Communications & Government Affairs Mitsubishi
Kadence team is more like a partner to us. We have run a number of projects together and … the pro-activeness, out of the box thinking and delivering in spite of tight deadlines are some of the key reasons we always reach out to them. Vital Strategies
Kadence were an excellent partner on this project; they took time to really understand our business challenges, and developed a research approach that would tackle the exam question from all directions.  The impact of the work is still being felt now, several years later. Customer Intelligence Director Wall Street Journal

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Top 10 Market Research Companies in the Philippines

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  • Market Research
  • Philippines

The Best of September 2024

Looking for a top market research company in the philippines.

Before you proceed with developing and marketing a new product or service, you need to make sure there is a viable market for success. The right market research company can help you with this process.  Read more +

To assist you in your search for a partner, we’ve compiled this list of the top market research agencies in Philippines. Browse descriptions, feedback, and awards to find which can best suit your company’s needs.

List of the Best Philippines Market Research Agencies

Featured providers

Aryo Consulting Group

Service Excellence

Would Recommend

  • Min. Project Size "> $10,000+
  • Company Size "> 2 - 9 employees
  • Location "> Boston, MA
  • Consumer products & services " >
  • Financial services " >
  • Government " >
  • Medical " >
  • Hospitality & leisure " >
  • Manufacturing " >
  • Min. Project Size "> $25,000+
  • Company Size "> 10 - 49 employees
  • Location "> San Francisco, CA

Antedote is a strategic innovation and insight consultancy in San Francisco and London, United Kingdom. Founded in 2014, they have about 8 employees that serve enterprise and midmarket clients in a wide variety of industries. Services include business consulting and market research.

  • Food & Beverage " >
  • Information technology " >
  • Legal Cannabis " >

SYNERGY Market Research + Strategic Consultancy

Not yet reviewed.

  • Min. Project Size "> Undisclosed
  • Location "> Makati, Philippines

Get connected with a company for free

Tell us about your project, and we'll match you with vetted companies that meet your requirements.

Thinkscape Research

  • Location "> Mandaluyong, Philippines

Prestige Market Research Services Co.

  • Company Size "> 50 - 249 employees
  • Location "> Pasig, Philippines
  • Automotive " >
  • eCommerce " >
  • Education " >
  • Politics " >
  • Real estate " >
  • Telecommunications " >

I-View Inc.

Business planners-philippines.

  • Min. Project Size "> $5,000+
  • Business services " >

Kadence International - Philippines

  • Min. Project Size "> $1,000+
  • Advertising & marketing " >
  • Supply Chain, Logistics, and Transport " >

One Outsource

  • Company Size "> 250 - 999 employees

Organic Intelligence Inc.

  • Location "> Quezon City, Philippines

HomeSourced Inc

  • Location "> Mandaue, Philippines
  • Energy & natural resources " >

Business Asia Consulting

White monkey digital lab.

  • Location "> Santa Rosa, Philippines

CULT: Marketing and Communications

  • Location "> Parañaque, Philippines

marketing research done in the philippines

Get connected with the right company for you

We'll do the work for you – finding and connecting you with service providers that meet your exact requirements.

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